Top 5 Film & Television Apps in Australia in Q1 2023

The first quarter of 2023 saw significant activity in the film and television app market in Australia. Here's a detailed look at the performance of the top 5 apps: Disney+, Binge, Paramount+, Netflix, and Amazon Prime Video.

Disney+ experienced fluctuations in its weekly revenue, peaking at approximately $1.4M in late December and ending the quarter with $1.3M in the last week of March. Weekly downloads showed a general decline, starting at around 59K and decreasing to around 32K by the end of the quarter. Weekly active users also saw a decline from approximately 1.7M to 1.6M.

Binge had a steady revenue stream, with weekly revenue fluctuating around $240K to $280K. Downloads spiked to around 47K in mid-January but gradually decreased to around 20K by the end of March. The app maintained a stable number of active users, fluctuating between 240K and 280K throughout the quarter.

Paramount+ showed a consistent increase in weekly revenue, peaking at approximately $249K in late February. Downloads started at around 79K in late December but dropped to around 32K by the end of March. Active users fluctuated, starting at 207K and ending the quarter at around 159K.

Netflix maintained a steady weekly revenue, ranging from approximately $147K to $182K. Downloads followed a downward trend, starting at around 63K and ending at around 32K. Weekly active users saw a slight decline from approximately 3.7M to 3.1M.

Amazon Prime Video had stable weekly revenue, fluctuating between approximately $125K and $148K. Downloads remained relatively steady, starting at around 32K and ending at around 26K. Weekly active users saw some fluctuations, peaking at around 405K in early January and ending the quarter at around 357K.

These insights are derived from data provided by Sensor Tower. For more in-depth analysis and insights, visit Sensor Tower.